Voyat
For hoteliers, an important path to profitability and long-term success is allowing guests to make bookings directly on their websites. However, with a more crowded and competitive marketplace of online travel agents (OTAs), this is becoming increasingly difficult.
Voyat is a guest retention platform for the hospitality industry that helps drives more bookings to the hotels’ own websites, thus saving high commissions from OTAs such as Expedia, Booking.com etc.
Voyat works with hotel brands around the globe, from small independent hotels to large multinational corporations, to grow their addressable audience, and then customize guest interactions via website personalization, social engagements and targeted outbound campaign segments. The result is more conversion through the hotels’ direct channels.
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About the investment
Invested in November 2015.
Acquired by Intent Media, June 2016.
Website
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